Why do people fall for dubious waste tricks if they can also follow the free advice to eat varied and moderately? The human psyche is all too easily exploited by eating and dietary stimuli.
" Step aside, Mediterranean diet," headlined the newspaper Star Tribune recently: the chemically induced fast food diet is currently hip and happening. And you fall away from it too. Support for that claim comes from the professor Thomas Zachary Larsen of the University of Minnesota. Subjects who wanted to lose weight and were given a regular cookbook, lost just over a 10lbs in six months. The line-up participants with a new fast food diet book lost almost 20 lbs in the same time.
Sounds promising. But it will not be the first time that a diet appears plausible and turns out to be hyped afterwards. In fact, in retrospect, no diet appears to be better than everyone else - whether it contains protein shakes or undesirable rules. For example, Canadian researchers recently merged no fewer than 48 diet studies in the Journal of the American Medical Association magazine and concluded that they all offer about equally moderate results. Atkins, Ornish or Weight Watchers, it doesn't matter. Everyone loses the same amount. The bad news: after three years most people lose their weight again. After five years, two-thirds of people are even heavier than before the diet began, Traci Mann of the University of Minnesota concludes.
Despite those disappointing results, people continue to grab miracle diets. One reason for this is that the simple and down-to-earth advice to eat moderately and variedly does not keep us slim. The government has been wrapping that advice for 30 years with slogans such as 'pay attention to fat', 'the danger of a kilo a year' and 'don't get fat', but it doesn't help. In the early 1980s, 27 percent of Dutch people were overweight, now it is 48 percent. Where overweight then officially means that a person's body mass index (BMI) exceeds 25.
Temptations
The problem with the call to moderate is that it cannot cope with the gigantic amount of food temptations that surround us. "Our self-monitoring will sooner or later be exhausted," says Margie Poelman , health scientist at the University of Wisconsin. 'If you come across tempting food everywhere, you can say no the first hundred times, but at some point it will just run out. And then you go for the ax. "
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